Sunday, February 15, 2009

Fridays bad days for prospecting?!

Don't let any sales person tell you they can't prospect on Fridays because no one is available to speak with. Our results consistently prove otherwise.

For example, last week, the majority of all the appointments we set for our clients were from calls made on Friday...Friday the 13th nevertheless!

And you know the next best day? Monday.

Personally, I hope the myth of Friday and Monday being poor prospecting days continues. It leaves people more available to talk with those of us who are calling on those days.

The point is: in sales prospecting, often breaking the "rules" gets the best results, simply because everyone else is following the rules.

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